Alyssa is a vibrant, sparkly, & totally out-of-the-box kind of therapist in Missouri who specializes in disordered eating, grief, trauma, life transition, women’s therapy, and LGBTQIA+ support. When she hired Boundless Copy to create her website from absolute scratch, she was clear from the start–this was not going to be some sort of stuffy therapist office, so the site needed as much personality as she had.

And obviously, we were thrilled to tackle it all. We combined her powerful and dazzling brand voice, her obsessions with all things 90s pop (and love for Taylor Swift and Chappel Roan), and did a hard audit of what her dream people wanted to feel when they found a therapist.

The end result? An unmuted, color-outside-the-lines, no-judgement site where they could show up as themselves, hurt, heal, and never once feel less than (and find solidarity in all the pop-culture references, too).